Media spend$4,459.05
Purchase value$26,018.23
Reported ROAS5.83×
Purchases110
Cost per purchase$40.54
Supplied screenshot. Metrics are transcribed as shown. Cropped views preserve retained numbers; date captions come from the source where available.
Read the context
What this
report shows.
Monthly audience selection
This April view is retained with the other evidence, including its higher acquisition cost. No result is omitted because it is less dramatic.
Reading the numbers
Purchase value is platform-attributed, not profit. A screenshot does not establish incremental lift or show store-side reconciliation, refunds or all attribution settings. The historical figures are not a promise of future performance.
How to read campaign screenshots